Question 1

What is SMS marketing?

Accepted Answer

SMS stands for Short Message Service marketing and is also known as text message marketing. This messaging channel provides an immediate, highly-visible method of communicating with users to provide order updates, promotions, abandoned cart notifications, and much more.

Question 2

What is bulk SMS?

Accepted Answer

Bulk SMS (Short Message Service) refers to the practice of sending a large number of text messages simultaneously to a group of recipients. It's commonly used by businesses, organizations, and individuals to reach a wide audience quickly and efficiently. Bulk SMS is typically facilitated through engagement platforms like OneSignal, allowing users to upload contact lists and create, personalize, and automate SMS campaigns at scale.

Question 3

What are the benefits of SMS marketing?

Accepted Answer

SMS marketing has some of the highest open and engagement rates out of any messaging channel. In fact, 97 percent of texts are read within 15 minutes of receipt. In addition to being a high-performing channel, SMS can empower you to reach a larger audience that may not have opted to receive communication over other messaging channels. Unlike push notifications, SMS doesn’t require that you have a mobile app, so it is a popular mobile-first communication method for eCommerce websites.

Question 4

What is MMS marketing?

Accepted Answer

MMS stands for Multimedia Messaging Service. Whereas SMS refers to text-only messages, MMS includes text and rich media such as images, gifs, videos, and emojis. OneSignal offers built-in MMS support, so it's easy to send eye-catching messages without doing any custom development work.

Question 5

Is SMS marketing legal?

Accepted Answer

Yes, SMS marketing is completely legal when you earn a user’s permission to send them texts from your business. Typically, permission and phone numbers are captured through web push notifications, web prompts, checkout processes, and app onboarding processes.

Question 6

How do I start SMS marketing?

Accepted Answer

You can start sending bulk SMS and MMS with OneSignal! Our free platform will help you get set up in as little as 15 minutes. From there, you can create custom multimedia messages and promotions, collect user phone numbers using our custom web prompts and push notifications, and track engagement using our built-in messaging analytics.

Question 7

Do I need SMS marketing?

Accepted Answer

Not all businesses need SMS marketing, but it’s especially useful for businesses that sell products or services. Text messages are a great way to send promotions and convert potential prospects. They’re also an excellent way to keep customers updated on transactional logistics such as order status, delivery updates, flight changes, security alerts, and much more.

使用可信消息传递服务发送短信

快速见结果快速

增加销售网站流量

开播新观众

手工艺短信有效

利用MMS营销电源

易增长工具

常用短信常见问题

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获取演示

获取演示

使用可信消息传递服务发送短信

常用短信常见问题

短信营销

批量短信是什么

短信营销有什么好处

MMS营销是什么

短信营销合法吗

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需要短信营销吗

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